5 Best SEO Tools You Need To Start Using To Boost Your Website In 2023

On-Page SEO tools can be an effective strategy to kickstart your online website and generate leads if used wisely. However, for every website, one of the headaches is to make strategies for promotion.

Advertisements and promotions play an important role in driving traffic and the development of the company. So if you know the importance of SEO tools and want the Best SEO tools, then you are at the right place.

5 Best SEO Tools You Need To Start Using To Boost Your Website

Here you get a list of the best SEO tools which you can use to promote your website online. So without any delay, let’s dive in.

What Are SEO Tools

If you are a newcomer in content writing and SEO, then it is of some use for us to discuss SEO tools first so that we have a basic idea about them.

In On-Page SEO, the emphasis is laid on the steps taken on the website directly to increase its ranking on search engines.

This includes finding suitable keywords, optimizing the content and images, improving meta description, and so many measures we can count in the list.

And for all these tasks, tons of On-Page SEO tools are available out there. But all of them are not worth your consideration.

So if you want the best SEO tools for beginners, then your wait is over. Here you get the best SEO tools to increase your ranking and drive traffic to your website.

Why You Need SEO Tools

When we are going to discuss the best SEO tools, then it is necessary to ponder over the point that are these tools really worth trying. Or you may ask that why you need them or what benefits do they offer.

Well, the answer is very simple yet important to understand. SEO is important to promote your website. However, advertisements can be a good option to choose, but not sufficient enough.

SEO is such an effective tool to promote your website that no other option can do. In SEO, you work on content that can drive traffic to your website.

You need to give a keyword to your content, optimize that, you need to add images and videos to content and optimize that too. You need to work on the title, meta description of your content, and much more.

When you finish all these tasks successfully, your website will rank high on search engine optimization. This will drive traffic to your website.

More traffic means more leads to your website, and they can be converted into loyal customers. This will also improve the ROI on your website and offers a 24/7 advertisement or promotion of your website in front of the whole world.

With SEO, you can reach your target audience and improves your PPC success. Moreover as a cherry on the top, this is very cost-effective to use and offers the best user experience.

These are the reasons why today, most marketers are crazy about using SEO tools to promote their business.

What Tools Do I Need For SEO

There are plenty of tools available for SEO which you can use. But the smartness is to use only the best one for your website.

To save your precious time, you can use this list of the best SEO tools for beginners. Some of the best free SEO tools 2023 are,

#1. Spyfu

As the name suggests itself, it is the best tool to spy on your competitors. Making itself completely unique from all other keyword research tools, it offers amazing online keyword research.

While most of the keyword research applications only gave the keyword and some related data, it offers a piece of complete information about your rivals and how they are ranking high with keywords.

It is an application that is used to improve the ranking in search engine optimization. This tool can easily identify the keywords used by your competitors in their paid and organic search campaigns and is the only one to give such insight.

Its key features include SEO research, keyword research, backlink research, keyword rank tracking, competitive analysis, PPC research and many more you can explore.

How to use it effectively

• Its one of the best feature to use is SpyfuKombat that is very easy and simple to use.
• Talking about keyword research, you just have to enter your domain and your competitor’s and compare it. After that, it will present a report including the keywords your competitors are using while you are not.
• It will also show you the keywords which are used by your rivals in their organic and paid research. So now you can use this precise information in your strategy.
• Talking about PPC research analyzes your website and guides you where you are lacking and what useless keywords you are using. So you can switch those useless keywords with trending keywords.
• With that, it has a very reasonable price range which everyone can afford.

#2. SEMRush

It is a tool that has expertise in keyword research with competitor analysis and Google Ad campaign optimization. In a nutshell, we might state that the application can handle all your website optimization related tasks.

It is not only one of the leading keyword research tools but has millions of users worldwide. Here you can find keywords for your content, work on the link, and optimize your website for ranking high on search engine optimization.

Some of its key features are keyword research, on-page SEO, local SEO, rank tracking, link building, competitor analysis. So it is a full suite of features with the help of which you can rank high.

How to use it effectively

• It can be used for keyword research and give data on up to 5 domains. This data includes a backlink report and how you can build your links.
• You can use other features as well for better performance of your website on search engine optimization.
• Although it is packed with brilliant features then also is very cost-effective and saves a lot on keyword research.

#3. Moz Pro

If you want complete information from any website, then this tool is a must for you. While using any website, with the help of this application, you can get an instant report.

This report has many elements, such as page elements, page attributes, and link data. These are some of the things that can help you in ranking high on search engine optimization.

And if you know that what other websites are using, you can plan yours too.

You can place this tool on your screen anywhere you want, like at the top, bottom or any side of your browsing window. This is a robust tool to get complete information about any website in detail.

How to use it effectively

• It is best to find out SEO issues on your website and show you how to improve them.
• It gives a report on your broken redirects and how to fix them. With that, it also makes a list of issues on a priority basis.
• Even with all these features, it is very affordable in comparison with other tools.

#4. Ahrefs

One of the best tools for your keyword is this tool which finds the best keyword for you. Any content is woven around a particular keyword, and that keyword is the core of the content.

Realizing the importance of keywords in SEO, this application offers complete research on the keyword. It finds the best keyword for you and provides you with all the relevant details like its volume, backlink data, and a single score to compare keywords.

But Ahrefs Keyword Explorer is a hit in the market with its feature of finding what keyword your competitors are using. So you get an insight into your rivals and can plan your strategy.

It is very easy to use. First, you have to enter a seed keyword in the application, and the rest it does on its own. Then, it searches all the related keywords to that word, their ranking and much more.

How to use it effectively

• You can use its content explorer to plan your content for your website.
• In this application, you just have to enter your idea or keyword, and it will present complete data on it.
• This data includes all the content that is published on the same keyword, volume of keywords and low competition.
• It has a very cheap price range so that even small websites can make the best out of it.

#5. Google Keyword Planner

A keyword research tool can help you a lot with your keyword research and PPC strategy. It is great for keyword research and planning.

You can find new keywords and explore more about them, such as search volume and forecasts on them. So, you can aim at Google Ads too.

In this software, you can do much with keywords, search them group them create ads campaigns with these keywords and a lot more.

You can search new keywords with the help of phrases, websites and other categories. You can create two or more combinations too of keywords for better results.

How to use it effectively

• To use this tool, you must have a Google account of your own if you have one, then it’s good or creates one for you.
• After that, it is straightforward to use. You just have to type keywords or your idea here and get plenty of results on that.
• It is a budget tool that is free to use if you have a Google Ads account.

These are some of the best SEO tools that you can use for your website. But this list doesn’t end here, and there are many more out there which you can explore.

So now you can answer the questions like how many types of SEO tools are there or which are the best SEO tools for a beginner?

Final Words

So here in this article, we have talked about some of the best On-Page SEO tools that you can SEO. These tools can be used by the new folks as well as by the professionals too.

But there are many more incredible SEO tools are available out there which you can use. As in this article, all of them can’t be mentioned, but stay tuned with us to know more tools.